 
							
					
															
					
					 by Sheri Hall | Jul 28, 2017 | Graphic Design, Package Design, Typography
TweetShareSharePin0 Shares For better or worse package design affects the perceived value of a product. Seeing the price tag also affects the perceived value, and it’s comforting to a consumer when a low price and inexpensive packaging match up; likewise, an...				
					
			
					
											
								 
							
					
															
					
					 by Sheri Hall | Jul 21, 2017 | Fonts, Terms and Definitions, Typography
TweetShareSharePin22 Shares When discussing the various attributes of different typefaces, it’s handy to know some type terms and anatomy. This list is not exhaustive, but it’s a solid intro. There are some some really obscure type terms out there, like...				
					
			
					
											
								 
							
					
															
					
					 by Sheri Hall | Jun 30, 2017 | Fonts, Graphic Design, Typography
TweetShareSharePin11 Shares I have some bad news and I have some good news. The bad news: there’s a lot of crappy typography out there in print and online. The good news: you can learn from it and avoid making these typography mistakes yourself! I have a folder on my...				
					
			
					
											
								 
							
					
															
					
					 by Sheri Hall | Jun 25, 2017 | Fonts, Graphic Design, Typography
TweetShareSharePin11 Shares A look at the 4 subcategories of serif fonts and some basic advice on choosing a serif typeface for your graphic design project Note: The following advice on serif fonts is mainly relevant to “print” design including actual printed-on-paper...