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5 necessary elements to include on your logo style guide

5 necessary elements to include on your logo style guide

by Sheri Hall | Jan 11, 2019 | Branding, Graphic Design, How to, Logo Design

TweetShareSharePin22 SharesPop the cork and pass the bubbly — your gorgeous new logo design is done … or is it? You’ve designed the perfect logo and exported all the necessary formats, what else do you need to do? The sharp, savvy designer creates a logo style guide...
Branding case study: Big Tex and the State Fair of Texas

Branding case study: Big Tex and the State Fair of Texas

by Sheri Hall | Oct 18, 2018 | Branding, Fonts, Logo Design, Typography

TweetShareSharePin33 SharesHowdy folks! This is Big Tex. Welcome to the State Fair of Texas! … Ah the familiar words of the iconic statue at the State Fair of Texas. Today we’re taking a look at a very successful brand and learning what we can from its brilliance! We...
5 reasons to not do a Canva logo design

5 reasons to not do a Canva logo design

by Sheri Hall | Oct 10, 2018 | Design Basics, Graphic Design, Logo Design, Typography

TweetShareSharePin0 SharesHave you seen any good horror movies lately? I recently saw an instructional video by someone demonstrating how to design a logo in Canva. Holy cats, you guys — it was scary! But I kept watching making a mental list of why this is not at all...
Graphic design basics: logos + business cards

Graphic design basics: logos + business cards

by Sheri Hall | Sep 14, 2018 | Design Basics, Fonts, Graphic Design, Logo Design

TweetShareSharePin0 SharesI was cleaning out some old papers last weekend and ran across some of my old business cards, as in business cards I designed for myself shortly before and after I got out of design school in 1991. Holy cats, what was I thinking?!? Well, it...
5 Easy ways to create a text logo mark from your initials

5 Easy ways to create a text logo mark from your initials

by Sheri Hall | Aug 16, 2018 | Fonts, Graphic Design, Logo Design, Typography

TweetShareSharePin0 SharesYour initials! Everyone has initials, whether it’s your personal name or your business name. If you’re not sure how to start a logo design project, this is a perfect place to start because we all have initials. This post covers 5 simple ways...
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